Khan Academy Partnership
We’re much more than just the videos. We’re really trying to think about how do we use technology at our disposal to allow people to learn faster. How do we make interactive widgets to understand where their gaps are in their knowledge?
When Bank of America first approached us, you know, there was a healthy sense of skepticism. They want to work around financial education, we wanted to do financial education but we said, ‘look. We don’t want to commercialize this.’ And they said, ‘no this is exactly why came to Khan Academy, and we’re genuine about our desire to educate folks.’
BetterMoneyHabits.com, it’s allowed us to do at Khan Academy is really focus on this really important area that one, just in life you should know about a mortgage or a credit score or whether you should rent or buy. I think if folks tried it out they will see that, ‘wow I’m learning things that I never knew before. That this is directly applicable to my life, to my job, to the lives of my customers.’ And a big part of what we’re trying to do, and hopefully are doing, is making learning fun and engaging and for lack of a better word, addictive.
My hopes for this relationship is that there’s no better resource than either BetterMoneyHabits.com or Khan Academy, but then we grow beyond videos, so already Khan Academy on it’s platform, especially in math, we have quizzes, we have articles, we have a community. I hope we can bring more of that into personal finance, and then we can better ourselves. We can learn things ourselves, teach things to each other and also be kind of part of a shared group to educate the world.
Why are we partnering with Khan Academy?
Through a partnership between Bank of America and Khan Academy, a leader in online learning, Better Money Habits has tapped into a different way to help people learn about money.
It’s about laying out the facts so that people can decide what makes sense for their personal situation. It's about covering topics people want to learn about, using terms and examples they can understand. It’s about connecting information to people’s goals and situations - so information is easily accessible when and where people need it.